One thing I did was do a short video every day for thirty days and put it on Youtube and my blog. Each day I also put it up on my Facebook page with an automatic send to Twitter. I also put it on a Pinterest board I titled Training Videos and when relevant I added it to my LinkedIn profile. At the end of the month I put the videos up as a free Udemy course as well and within a month or two I had 10,000 students.
As a result of the various social media platforms and Udemy, I had people coming to my website who would never have found me otherwise.