Reply To: Setting Pricing
Good point, Jan, though beginners tend to underprice the value they offer.
One thing I see from time to time is that after a product becomes popular, everyone on the list is offered a chance to “lock-in” the current price, and then it’s raised for new customers.
That approach creates scarcity and can cause people to buy.
Bruce Hoag PhD
The Internet Marketing Psychologist
The Mindful Writer - for deep and persuasive copy