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Bruce Hoag

Good point, Jan, though beginners tend to underprice the value they offer.

One thing I see from time to time is that after a product becomes popular, everyone on the list is offered a chance to “lock-in” the current price, and then it’s raised for new customers.

That approach creates scarcity and can cause people to buy.

Bruce Hoag PhD
The Internet Marketing Psychologist
The Mindful Writer - for deep and persuasive copy

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