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Bruce Hoag

I find that I connect better with some people than others; and even though there may be more of one gender than another, I wouldn’t want to pitch myself to one and to the exclusion of the other.

Unless your product is for women specifically, or men specifically, I think it’s a mistake to aim for one, but not the other.

People are complicated.

It’s impossible to know without a lot of experience whether one gender will like your products more than the other.

Bruce Hoag PhD
The Internet Marketing Psychologist
The Mindful Writer - for deep and persuasive copy

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