Yvonne A Jones
Great question, Scott. I recently read an article which suggests that the main value of recorded webinars is that people have a lot more options on when they watch (at their convenience) and because of that the marketer has more opportunity to get sign-ups or sales.
In my opinion, it depends on the market – who your target audience is. And the numbers. The number of people on your list and how many people are helping to promote your webinar. If your reach is smaller, specific time webinars may bring a lot better results, especially if you allow your audience to interact with you and develop a relationship.
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