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Reply To: Niche and positioning

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Leslie Leftley

Hi Suzanne,

If I were you I would take your product idea and create a niche site around it for the majority non homeschoolers. You may need to do a little research and find a smaller “in need” niche within the majority of parents. But repositioning of a product or idea, to another hungry niche could, if done correctly, more than double the rewards you would receive purely from your homeschoolers.

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