What are your all-time favorite books for business success?
This topic contains 25 replies, has 14 voices, and was last updated by 
Bruce Hoag 7 years, 1 month ago.
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What do you suggest that I read to instruct me while I build my online business? I want to know all your favorites! Sean Mize’s “Anyone Can Coach” is already on my bookshelf – what are some other classics you like or love?
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Try “Discipline Equals Freedom” by Jocko Willink. Sean often recommends “How to Kill a Unicorn” by Mark Payne.
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Ok, semi-serious here.
The Little Red Hen a Golden Book.
Raised all of my children on The Little Red Hen. You can get it used on Amazon for a dime plus tax and shipping.
They all have careers. The sons are sub contractors. One daughter is becoming a counselor and will have her own business. I messed up with the youngest and she has a job in the medical field.
If you don’t like that
The Science of Getting Rich By Wallace Wattles. Worked for Rhonda Byrne and yes, Napoleon Hill.
It is so obvious you may need someone to explain it or you will miss the 52 principles it contains. I did the first time. Ask and I will send my list.Napoleon Hill’s Think and Grow Rich, get a copy of the early text. Worked for Bob Proctor and millions of others
Four Hour Work Week by Tim Ferris, he has later revised copies, so check that the references are up to date. Recommended by Seth Goddin (and me).
The Holy Bible KJV. Worked for John D Rockefeller and scores of others.
If you read it as a religious work, you will learn about religion.
If you read it is a wealth book, you will learn about wealth.
Andrew Carnegie quoted it. Used it’s themes in The Gospel of Wealth he wrote.Believe it or not, How to win friends and influence people, by Dale Carnegie
No matter where you go, for everything from car care to health care you need people.
Everything you want is controlled or owned by someone else or you would have it.
A lot of millionaires base their success on How to win friends and influence people. Robert Fason recommends it.The Richest Man in Babylon by George Clason. A favorite of John F Kennedy I hear.
The Master Key System by Charles Hannel, get a copy of the original text, worked for Bill Gates. He carried it around in High School when the other kids read comic books.
How to get rich in spite of yourself by Louis Grafe. Hard to find. Was the book that turned my life around.
Secret of the ages by Robert Collier. It was in more homes than the bible at one time they claimed. I doubt it, but he knew how to sell books.
The game of life and how to play it by Florence Scovel Shinn. Tom Watson of IBM recommended it.
That should keep one busy for a lifetime reading and rereading them.
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The One Thing by Gary Keller with Jay Papasan
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Essentialism by Greg McKeown
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Willpower by Roy Baumeister & John Tierney
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The Power of Habit by Charles Duhigg
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Influence by Robert Cialdini
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The 80/20 Principle by Richard Koch
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80/20 Sales & Marketing by Perry Marshall
I have several on my shelf to read, but three of them stand out especially.
They are:
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Smarter, Faster, Better by Charles Duhigg
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Deep Work by Cal Newport
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High Performance Habits by Brendon Burchard
Bruce Hoag PhD
The Internet Marketing Psychologist
The Mindful Writer - for deep and persuasive copy -
I’m a fan of:
Jim Collins – Built to Last, Good to Great
John C. Maxwell – Failing Forward, Talent is Never Enough, etc.
Malcolm Gladwell – Outliers, The Tipping Point
also love Zig Ziglar, Stephen R. Covey.
Norma Esler
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Maxwell and Gladwell are both excellent, Norma.
Some years ago, I decided that I wanted to see Covey’s reading list for his book, The Seven Habits of Highly Effective People.
I’d heard that he had read 200 years of success literature.
I ordered up his PhD dissertation, only to discover that it had nothing to do with what was in his book.
Never did find out.
Bruce Hoag PhD
The Internet Marketing Psychologist
The Mindful Writer - for deep and persuasive copy -
Here are the three that have influenced me the most:
Think and Grow Rich — Napoleon Hill
The Richest Man in Babylon — George Clason
The Go Giver — Bob Burg
All are excellent reads. Start with The Go Giver. It’s a very quick and excellent read about how you’ll get more in your life by giving to others. You won’t regret reading any of these.
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Bruce, I’m also a fan of Duhigg’s The Power of Habit, but made the mistake of buying it on Kobo. So, no charts or illustrations and a pain to read. I’ve got to dig up a physical copy somewhere and re-read it.
Norma Esler
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Norma, The Power of Habit is available in paperback.
Bruce Hoag PhD
The Internet Marketing Psychologist
The Mindful Writer - for deep and persuasive copy -
Most of the titles I would have suggested have already been mentioned.
A lot of those mentioned above are classics and evergreen also.
May I also add, in no particular order: “The Ultimate Sales Letter” by Dan Kennedy (This guy needs no introduction)
“The Ultimate Marketing Plan”…also by Dan Kennedy
“Watertight Marketing” by Bryony Thomas (This lady really knows her stuff)
“Sales Letters that Sell” by Drayton Bird (He’s a wise old owl of the old school, but still at the top
his game)
“The Diamonmd Cutter” by Geshe Michael Roach and Lama Christie McNally (Based on ancient Tibetan
writings for strategies on
achieving financial and
personal success. But it’s
much, much more than that) -
In addition to many of those already mentioned, I have found Brian Tracy’s books to be both motivational and practical. The first book I buy each of my grandchildren is The Little Engine that Could – may be a children’s story, but applies to business as well as life.
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I’ll watch this when I’m too tired to do anything else, Dana. LOL
https://www.youtube.com/watch?v=ymeMtr6sGhs
Bruce Hoag PhD
The Internet Marketing Psychologist
The Mindful Writer - for deep and persuasive copy -
All time is tough for me . . cause it’s the classics: Think and Grow Rich, Napoleon Hill
The Success System That Never Fails, W. Clement Stonethen there’s How to Kill a Unicorn, Mark Payne
Zero to One, Peter ThielThat’s a partial list . . . . but a great start!
Sean
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Sean
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I’ve read pretty much all of them. I am reading at least one book a week for the past 4 decades. Obviously many of them I’ve read at least 5 times but still quite a list of many eye opening books I’d love to recommend down the road.
One I’d highly recommend after checking out what most members seem to be interested in would be:
Mini Habits by Stephen Guise
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Hi Ewald,
I am really envious!
Would love to know how you mange to read so much.
Any tricks or hacks for getting the reading done, you could offer me?
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Nice, Bruce 🙂
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Haven’t heard of that one, Stephen.
Put it on my wish list.
Thanks.
Bruce Hoag PhD
The Internet Marketing Psychologist
The Mindful Writer - for deep and persuasive copy -
Must be getting tired, Ewald. LOL
Copied the author’s name instead of yours.
Sorry.
Bruce Hoag PhD
The Internet Marketing Psychologist
The Mindful Writer - for deep and persuasive copy -
Leslie,
I took the Evelyn Wood Speed Reading course many moons ago, but Tim Ferriss has a method you can try here:
Scientific Speed Reading: How to Read 300% Faster in 20 Minutes
Bruce Hoag PhD
The Internet Marketing Psychologist
The Mindful Writer - for deep and persuasive copy-
Hi Bruce,
Many thanks
I have looked at speed reading before. I even have a book or two about it. But I have never done much more than dip into them and read a few pages.
Thanks for the link I will certainly take a look. If it does what it says on the tin, it would be a marvel.
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In order for speed reading to work, you have to practice it.
Otherwise, you’ll lose the skill.
Bruce Hoag PhD
The Internet Marketing Psychologist
The Mindful Writer - for deep and persuasive copy
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I like think and grow rich a black choice. By Napoleon Hill and Dennis Kimbro.
Who moved my cheese,richest man in Babylon, wealthy barber,As a man thinketh, Rich Dad/poor dad.
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Hi have several books on my desk now that I think are my all time favorite business books
1. Think and Grow Rich by Napoleon Hill – I have original version and revised and expanded version by Arthur R. Pell
2. Anyone Can Coach by Sean Mize
3. The Circle of Profit by Anik Singal
4. Dotcom Secrets by Russell Brunson
5. Expert Secrets by Russell Brunson
6. Rich Dad Poor Dad by Robert T. KiyosakiIf I look up at my bookshelf we could go all day 🙂 Love reading!
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Everything Tina suggested is on my bookshelf…LOL!
Plus one of my personal favorites: The Science of Getting Rich by Wallace D. Wattles. My mind was blown reading it, and still is every time I revisit it.
Plus:
I would also highly recommend all books by Paul McCormick. He explains how the wealthy think, and the mindset it takes to become wealthy (create value for others…etc).Just a tip, a lot of his stuff is available for free (as is The Science of Getting Rich) in ebook format by doing a simple Google search. But I prefer hard-copy. so I have them in my library as well.
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You specifically said books to help you with your online business.
Many I’d recommend have already been mentioned. In addition,“The Compound Effect” by Darren Hardy
“The Sensational Salesman” by Duane Cummings – loaded with principles for business successAdding coaching to your services? You have Sean’s book and another
favorite of mine, “The Prosperous Coach” by Chandler and Litvin
“Getting Things Done – The Cheatsheet” Faster read that the original
by David Allen.Are you ready to leverage client relationships and grow your business quickly?
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I should also mention The Four Hour Workweek by Tim Ferriss.
Some of the links in it don’t work, but he manages to find abnormal ways to do normal things and gets more done in less time than the rest of us.
Bruce Hoag PhD
The Internet Marketing Psychologist
The Mindful Writer - for deep and persuasive copy
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