[Galel FajardoParticipant]

Hi Bruce,

I’m late to this discussion, but one of the exercises I’ve always found helpful is to create your client avatar and write everything to that avatar.

One of the mistakes I have made is that I tried to be all things to all people. Instead, I’ve found success by focusing on my client avatar. I gave them a name. I’ve been as detailed as possible.

After I wrote out details about that avatar, I focused on my avatar’s pain. What do they need help with? What causes them to lose sleep?

Bring up that problem, agitate it, and you give them the solution.

I hope this helps a bit!
Galel

Performance Coach and Host of the Improve Daily Podcast

1 user thanked author for this post.

Bruce Hoag

[Galel FajardoParticipant]

One person at a time!

I used to get overwhelmed because I thought my day-to-day activities weren’t “groundbreaking” or helping make a “massive impact” on the world. Finally, a mentor of mine suggested that I write out my clients’ success stories. After doing this and going over it with him, he said “Now, tell me you haven’t helped change the world!”

It’s all done one person, one day at a time.

Based upon the impact a single person has, what you do for one person can affect generations.

Performance Coach and Host of the Improve Daily Podcast

3 users thanked author for this post.

Mark Rhodes, Sean Mize, Bruce Hoag

[Galel FajardoParticipant]

I love using Instapage. Drag and drop elements, tweak images, text, banners, etc. with the click of a button. Easy 3rd party integration for my Aweber account.

Performance Coach and Host of the Improve Daily Podcast

[Author]

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