blueprint

A subscriber who is a buyer came to me a few days ago and asked me something along the lines of, look, I know a lot of stuff about marketing, but I am really stuck, what else do I have to learn to know what to do? It was wordier than that, but that was…

I’ve been talking with a number of clients lately who are in the $5k a month to $30k a month revenue level and in many cases we are finding that they are generating most of their revenue at 1 or 2 points in their sales funnel, but several others areas are seriously left behind. Here…

One of the things that is often missing from the so-called 7 step models and formulas in the IM space is that they are often focused on how to create things that fit into some sales funnel pricing scheme – but then they don’t really meet customers’ needs, and so you don’t sell as much.…

There are 3 components you MUST have in place to have a profitable info business.Now, before I list them, let me say this: It’s not your usual list you are used to hearing. Gurus will tell you what ever you need to hear to buy their 3 click, instant riches, just sit on your couch…

Champion-Presence Based Marketing is a holistic way of creating a web presence in such a way that you create a web presence based on a perspective of being a champion of your cause, as opposed to a presence based on “marketing”. Your web presence should naturally draw prospects to learn from and follow you, and…

Clients, subscribers, and others have asked me for a “Blueprint” to running a Maven Influencer Business like I run, and I’ve always found it difficult to try to boil down a full time business model into a “Blueprint,” especially something that would have relevance to every person trying to build that kind of business. That…