core training

Today officially begins the traffic portion of building your membership business. You have your membership in place (or close) and you have a squeeze page so you can get subscribers from your traffic. There are 2 things left to get your business profitable: 2) writing a daily email and 1) getting visitors who need or…

This is probably the most confusing lesson. There are probably 10,000 different ways to create a squeeze page. You can use a service, you can use a plugin, you can use whatever software you use, if you use html, you can use html, if you use a wp theme that let’s you format a little,…

A squeeze page is a most important part of your business. It is central to your ability to build a list and create subscribers and followers who get your emails each day. Sometimes folks ask, why not just have a sign up form on my blog? If you have a blog with 1000 posts and…

A client created a picture of a sample membership structure, and I was so impressed I wanted to share it. If you are struggling to visualize your membership structure, I believe this might help:

Now that you have your membership created, it might be like a shell now: it might just have a domain name, membership software and possibly a few posts. And that’s okay. All you need to start your membership is a few lessons – if that. Seriously, I started THIS training center (which is a membership,…

At this point, you have your membership created, and you’ve listened to the training about writing the presell campaign, along with some other tidbits on that lesson. As you know, I’m creating this live as we go (and you can see how easy it is to just add a lesson every few days, you can…

This lesson is a bit different than the preceding ones . . . I taught it as a live training, and I not only teach you how to write a pre-selling email campaign for your membership, but I also give you an update on my  own membership (this program is the latest iteration) progress, some…

This is an interruptor lesson, like a commercial break. It’s not fully fleshed out. I may take it down or move it somewhere else over time. But I think it might be helpful. I think that sometimes folks have a pre-conceived notion of what a “membership” should look like, based on what they’ve personally seen.…

Ok, we’re finally here . . . I’m going to give you a few top suggestions: (I’ve used links to Chris Lema’s reviews so you can quickly cut to the chase about features) Wishlist Member  (I’ve personally used wishlist member and found it was really easy to use) Fastmember (I haven’t used this one, but…

By now you’ve compared several membership software solutions and hopefully are now deciding which to use. Before we do, you also probably know that different ones have different benefits – there’s no perfect software. Generally there’s a tradeoff between easy to use and customizable. Easy to use and options. And I’m going to be really…

At this point, you’ve uploaded wordpress on your website, and the next step is to choose membership software. Note: if you’ve done this before, you might be wondering . . . what about a theme? This is one of those things we could have done next . . . but it is also something that…

If you went with the web hosting I personally use: Web Hosting I Personally Use for Fast Pages and Security You already have wordpress installed . . you don’t need to upload it. If you didn’t go with wpengine . . your next step is to upload wordpress. I’m not going to include directions here,…

The next step is to get web hosting. If I haven’t mentioned it already, I’m recommending a wordpress platform for your membership site. So you’ll want wordpress hosting for your web host. Now, you can go to just about any web server in the world and put wordpress on it. But I recommend instead that…

Choosing a domain name doesn’t have to be hard. In fact, it should be simple. It’s closely related to your business name. In fact, once you have it, you may have your business name. Here are the rules: 1) your domain name must tell the user what the site is about. 2) your domain name…

Today we start building your membership business. Before we get into it, let’s review our core concept: 1) Get to 500 subscribers per month – by now you should see that when you are methodical, that can be easy. 2) Have a plan in place to email them daily to build relationship and tell them…

Before I start giving you step by step instructions for what to do and how to do it, I want to give you some theory about starting out – whether it’s a new business online, you are starting from scratch, or just building a new membership site. And I know that so far I’ve given…

Outline of $5k a Month Membership – Your First Membership Introduction: In this outline, I’m going to share with you a blueprint, an outline, a sketching of the core steps to getting to $5k a month with a membership. It will cover, traffic, the membership, delivery, managing your time and priorities, and other critical parts…

Before we get started on building your actual membership and then getting folks to come to it, I’d like for everyone to identify who they want to help and how they are going to help them. So start by answering these questions: 1) How do you want to help others? 2) Who needs that kind…

The concept with a membership site is that you’ll be able to enroll new buyers into a membership (much as you enrolled in this one) so that you work with them or offer them training on some kind of regular basis. It doesn’t have to be as intensive as this membership, it can be as…

Welcome to Your First Membership! Over the course of the next few months, I’ll be teaching you and showing you exactly what to do and how to do it to get your membership up and running and start getting new paying members. This is going to be comprehensive, because I don’t want anyone to miss…