Preneurs Helping Preneurs Get Noticed

Suzanne Sukhram

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  • #1340

    Suzanne Sukhram
    Participant

    Yay!!! Thanks, Sean! I am off to vote, but I will drop back in later. πŸ˜€

  • #1338

    Suzanne Sukhram
    Participant

    Scott, πŸ˜€

  • #1336

    Suzanne Sukhram
    Participant

    I agree with Bruce about the acronym. The name needs to be spelled out, and preferably on the front page.

  • #1335

    Suzanne Sukhram
    Participant

    Claire,

    I love the spirit in which you posted your reply. My suggestion was not made to dissuade people from being helpful. What it was designed for was to figure out who is good at what, and have them help in that way. Yes, Sean does say that anyone can coach. And as Bruce said, everyone is an expert in something. One person’s expertise may be FB traffic, another’s may be grammar, and another’s may be helping to brainstorm ideas. What I was trying to say is that while opinions are useful, particularly as entrepreneurs and possibly even being potential members of a particular niche, those who are more experienced in, for example, FB advertising, would be better able to teach that, than someone who has opinions but who hasn’t actually run any ads.

    There are posts here that I have chosen not to comment on, not because they aren’t interesting, but because they are about things I haven’t read about, or done. It doesn’t mean I can’t express an opinion, but if we are opening a format up where people are actually asking for help, particularly where they might be spending money (traffic, advertising, etc.) and not just discussing things, then it may be more helpful to listen to folks who have some idea about the subject, so that we don’t create confusion. I’m not trying to be elitist at all. I hope that makes sense.

  • #1332

    Suzanne Sukhram
    Participant

    Happy Early Birthday, Robert! I, too, am a November person. πŸ™‚

    Praying that God will give you clarity, strength and His guidance on your path, and the willpower to do what you need to do.

    2 users thanked author for this post.
  • #1253

    Suzanne Sukhram
    Participant

    Les (I read that you prefer to be called that),

    I LIKE that idea about incorporating the best of the military into any mindset trainings you create!!!

    And thanks so much for the encouragement. This younger one is completely different and has me scrambling to figure out ways to reach her and motivate her. I will persist because I have no choice. πŸ™‚ But I do appreciate the kind words. πŸ™‚

  • #1251

    Suzanne Sukhram
    Participant

    Filters would be REALLY nice, as I mentioned in my comment above (which I will now link to, because there is a permalink, lol): http://preneurpal.com/forums/topic/i-need-your-feedback-on-a-new-questions-system/#post-1181.

    Tagging of folks would be nice as well, in addition to messaging. πŸ™‚

  • #1247

    Suzanne Sukhram
    Participant

    MailChimp IS technical. I will check MailerLite out, Bruce. Thanks for the heads up.

  • #1240

    Suzanne Sukhram
    Participant

    Leslie,

    Mindset is HUGE in military history, and not only for the reasons you states. When you think about the folks who go through military training successfully, and who are great at what they do, and advance, and you consider the great leaders, their “can-do” mindset is huge. My husband taught our older daughter to never quit, and there are days when I think I would be better had I had the training he had, and gave our daughter. Now we are doing it again with the younger.

    I guess what I am saying is that your interest in mindset AND military history make sense. I could see blog posts about individuals in history related to their mindset and then some kind of product eventually that you would offer. πŸ™‚

  • #1234

    Suzanne Sukhram
    Participant

    I’ve been on webinars with Daniel Levis where he said he didn’t worry about unsubscribes, CTR or any of those things. He was concerned about sales. He does most of his selling in the emails, so that when someone clicks through, they are more or less ready to buy. I’m on his list, and I’ve seen his emails, and the man does what he preaches. By the time you get to that link, you’re either going to click so you can buy, or you’re not going to click. There’s no clickbait, curiousity-type stuff.

    Metrics are good, but as Sean said, context is important. Metrics don’t exist in a vacuum.

  • #1223

    Suzanne Sukhram
    Participant

    Leslie,

    If I may share from personal experience, perhaps this may help you. I, too, have many varied interests.

    The two things I talk most about and reflexively help with the most are homeschooling and grammar. For years I have tried to figure out what I should do online/train on, etc.

    When I ask my husband, he tells me that since I am a Grammar Nazi, I should tutor grammar.

    When I ask my college aged-daugher, she tells me that my biggest success (in her eyes) is her – I homeschooled her all the way through from Kindergarten through high school.

    When I ask people what they love most about me, it comes down to a few things: passion, listening ability, grammar and writing, and not being afraid to say things as I see them.

    I tell you this to give you a few ideas about how you can start to narrow down your niche.

    Ask the people who know you best what they think you do best, and what they love most about you.

    Think about what you talk about most often. What subjects do you wax on and on about, all the time?

    What things are you most compelled to help with?

    What can you do with one hand tied behind your back (I was asked this by a coach once)?

    What do you know so well that you can you talk about if someone woke you up at 3 a.m.?

    Earlier you said you help people get over their self-loathing and lack of self-esteem and self-worth. To me, that screams mindset. So you could narrow your love of self-development down to mindset training and coaching. Then you could think about who your perfect client/customer would be. Would it be a man, in his 40s who has wanted to have his own business for years, but has a family to take care of and so is afraid to leave the steady job for a business? Or would it be a SAHM (stay at home mom) who hasn’t been in the work world for a decade and who feels she has nothing relevant to contribute to the world?

    Is there a story behind your love of self-development? How did you get into it – did you conquer some demons yourself, or did you grow up seeing a loved one with these demons? Behind every passion is a story, and if you can tap into yours, it can help you define who your perfect client would be, and how you would want to help them.

    Hope that helps a little.

  • #1204

    Suzanne Sukhram
    Participant

    Scott, I’m enjoying your PDF. I sent you a message via the Life Coach Hub website. Can you check and see if you get that message, and reply to it? I’d love to send you a copy of your LM edited for clarity.

    Thanks!

  • #1187

    Suzanne Sukhram
    Participant

    MailChimp is free for up to 2,000 subscribers. They may not have all the bells and whistles, although they are adding a lot of new features lately, it seems, but because it is free, it’s another good place to start.

    1 user thanked author for this post.
  • #1181

    Suzanne Sukhram
    Participant

    It is easier to filter in B, so that will save time, and so I prefer it. For example, I could navigate to “Unanswered questions” to see if someone needs help who hasn’t gotten any yet. This was a great feature of one community I was a part of years ago.

    I like C more, because it has the reply numbers, which make it easy to link to something for the future. For example, if Don said something helpful (because he has a lot of good thoughts), I could copy that link into a document for myself, and then I could refer to it at any time I need to (like permalinks). I do like the upvote/downvote of D, however, as well as the option to subscribe to, vs. favorite, threads.

    Messaging would also be great, so that we can offer feedback, say hi and so on. πŸ™‚

  • #1167

    Suzanne Sukhram
    Participant

    Sean,

    I think your idea of organizing this forum could work, but perhaps it needs to be more granular (if that is possible within the constraints of the technology). So what I am thinking is kind of a hybrid of your suggestion in addition to Kristin’s idea. This could look like this:

    HELP NEEDED
    –> Video
    –> Copywriting
    –> Grammar (yes,it IS important!!!)
    –> Email writing/Email marketing
    –> Advertising
    –> Facebook
    –> Google
    –> Offline
    –> (other forms)
    –> Traffic

    HELP OFFERED/I CAN HELP WITH
    –> Video
    –> Copywriting
    –> Grammar
    –> Email writing/Email marketing
    –> Advertising
    –> Facebook
    –> Google
    –> Offline
    –> (other forms)
    –> Traffic

    FREE TRAINING/DOWNLOADS (same structure as above)

    PAID TRAINING (same structure as above) that could (if members wanted) be at discounted rates for members of this community.

    Those who are offering help gratis would have to know how much they can offer for free without becoming resentful or neglecting paying clients, and then after that point, they could point the person being helped to the thread where they have their offers listed.

    I also like Scott’s idea of action groups.

    I think that one thing that would make the most sense (please no tomato-throwing at me, ladies and gents) is that the person who is doing the helping/training should be already doing the thing they are helping with, and if possible earning an income from that thing. This way the advice is not theoretical, but something that the person has done before. Being paid for it also means that they have sold someone on their expertise. I realise that this would probably not be a popular idea, but one thing I see in a lot of FB groups is that you have people who are just learning advising others who are just learning, and it can cause confusion. So, for example, if someone has helped with editing and/or proofreading a book, he/she would be able to advise someone better than someone who has not actually done that. If someone is successfully getting results with FB ads,then that person can teach/help others to do the same.

  • #910

    Suzanne Sukhram
    Participant

    I don’t, Bruce. I’ve seen the color personalities described in this way in several books, but I have not done much research on the background. Perhaps you could Google it?

  • #715

    Suzanne Sukhram
    Participant

    Self-discipline, which will enable me to focus.

  • #714

    Suzanne Sukhram
    Participant

    So much wisdom in your answer, Bruce!!! Thank you!!! I heard someone else say the same thing the other day, and it really struck me because I have been having some fear about what I should do, even though my gut keeps telling me to do the thing I fear.

  • #713

    Suzanne Sukhram
    Participant

    Sean’s call the other day really crystallized this – if you take action and you fail, you’ve learned what didn’t work. But if don’t take action, you’re guaranteed to fail. It was a message I needed to hear because I am one of those perfectionist types, and can be very “green” in personality. Because of this I have gotten stuck a lot of times, even when I have had great ideas.

    1 user thanked author for this post.
  • #711

    Suzanne Sukhram
    Participant

    Sean,

    I LOVE the points you made!!!

  • #710

    Suzanne Sukhram
    Participant

    It really depends on the vendor. I have bought PLR that even with great writing skills, I cannot make into anything useful. Then there is PLR from sellers who I barely have to touch if I don’t want to. Even with the latter type, I will tend to lightly rewrite just to add my own “flavor” (or flavour for those who use British English πŸ˜‰ ).

    The one thing that I have heard often is that you should change the graphics and the name of it. This makes sense on one hand, but on another, it can be disheartening to find out that the PLR you just bought is almost the same, or the same, as something you already had. There is one seller who I have seen who identifies the PLR she has gotten for resale from other vendors, and advises would-be buyers to check to make sure they don’t already have it.

    As a writer, though, even though I have a lot of PLR, I often find it just as easy (or easier) to write from scratch. It’s weird, but true.

  • #705

    Suzanne Sukhram
    Participant

    Congrats, Kristin!

  • #702

    Suzanne Sukhram
    Participant

    AMEN, Bruce!!!

  • #700

    Suzanne Sukhram
    Participant

    Julia,

    That is very insightful, and very true! I think sometimes we forget that we were once where our prospects and clients were. When we’ve become competent at certain things, it can be hard to remember what it was like (and what we needed) when we were just starting to learn.

  • #699

    Suzanne Sukhram
    Participant

    I was actually with a group of reviewers who did this. People with products would approach the ladies who were heading up the group, and based on our (reviewers’) interests, they would either assign certain reviews or reach out to ask if we would be interested in a review. It was a win-win: the person whose product was being reviewed got some mentions on the website and had a review they could post, and the person reviewing the product got to try out a new product. I actually purchased a couple of higher-priced products as a result of getting free products to review, so the seller made some money AND got some good press.

    Bruce has some sound ideas about how to evaluate these offers. Always trust your instincts – if you get a weird vibe, chances are there is something amiss that you are picking up on, and you should pay attention to that.

  • #698

    Suzanne Sukhram
    Participant

    Affiliate marketing can be easy in some ways, but when there is a high payment threshold, and you stand to lose commissions if you don’t meet that threshold by a certain time, that can be difficult.

    The way that I have made most of my money this year has been by writing and editing and helping to produce booklets from transcripts of training videos. My clients have come to me organically – one person I just happened to ask if she needed help, and she did. Another reached out to me because she needed an editor for her book, and I am known to be the grammar police, lol. Another person I was helping and she decided to contract me to help with writing (ghostwriting, actually). I do have another business, but that is more oriented around people and marketing and with my health concerns this year the writing has just been easier.

    When people are getting started online, freelancing in a service is often the easiest thing to make money. I would make a long list of the things you’re good at and then choose one or two to pursue to earn some money. Once you’ve done it, then your confidence will increase and then it will be easier and easier to start marketing yourself.

    Hope this helps!

  • #695

    Suzanne Sukhram
    Participant

    I use Screencastomatic, but it is not great for trying to sync audio with presentations and such. I’m currently testing an alternative to Camtasia. I will keep you posted.

  • #694

    Suzanne Sukhram
    Participant

    Here is a free option: http://www.freeconferencecall.com. It allows you to do teleconferences as well as video meetings where you can share the screen. If I remember correctly, the participant does not have to download anything to participate. One of the things some people have issues with is downloading software, whether it is Skype, Zoom or Join.me.

    With freeconferencecall.com, you can have up to 5 video feeds and up to 1,000 participants. I haven’t tested it with that many, but it is cool to know that there is that capability.

  • #692

    Suzanne Sukhram
    Participant

    I love Thrive Themes. I will admit to some overwhelm, though, because I am a member and so I have access to the entire suite of plugins. They are planning to come out with a tutorial that will take someone from A-Z in building a website and I cannot wait. They have great tutorials for their plugins and features; I just need one that takes me from the beginning to the end quickly without overwhelm. I find that I get overwhelmed more easily these days.

    Apart from Thrive, I’ve only used basic WP. I’m still new to the whole website building thing, because every time I start afresh, life throws a massive curveball my way.

  • #690

    Suzanne Sukhram
    Participant

    Thanks for all the feedback, everyone!

    Sean, I like that idea, and it makes life a whole lot simpler. Thank you!!!

  • #407

    Suzanne Sukhram
    Participant

    Sean posted in the Email Marketing thread about routines. That will likely be helpful.

    Time blocking also helps and knowing when your work hours start and end. I think I will do a blog post about this, because I have been learning about this and when I implement it, it makes my time much more productive.

    1 user thanked author for this post.
  • #402

    Suzanne Sukhram
    Participant

    Sean,

    I like the idea of using this forum to break bad habits. Right now I am not using social media much – trying to stay far away from it.

    I guess my big thing is I am not a morning person, so to get awake and going it takes me a while, and then since I homeschool, that is how I spend the morning. So my productive part of the day is either late afternoon or at night. I’m thinking maybe I could flip flop your idea to make it work better for me?

  • #382

    Suzanne Sukhram
    Participant

    I am signed up to be an affiliate with several sites, but I promote only the products I believe in and have personal experience with. The folks who make a great income (or say they do) seem to promote things that have good commissions, or that have contests attached, especially in the IM world. I prefer to not promote something I have not used. Does this limit my recommendations, and therefore my income? Sure. But when I do promote something, folks respect that recommendation.

  • #339

    Suzanne Sukhram
    Participant

    Don, I LOVE your answer!!!

  • #338

    Suzanne Sukhram
    Participant

    Claire,

    What do you mean by “slave labor”?

  • #337

    Suzanne Sukhram
    Participant

    Kristin,

    Sorry – no answers here but questions. I’ve been salivating over Drip for a while, lol. Did you use another AR before starting to use Drip? If so, what made you decide to switch to Drip?

  • #336

    Suzanne Sukhram
    Participant

    I agree with the reasons given here for giving a guarantee. I disagree, though, that most people won’t try to refund. I hear a lot about serial refunders – people who buy the product, and either refund shortly after purchase or right before the 30 day period is up.

    On the flip side, I recently had an issue with two product sellers. One whose product had a virus (caught by my anti-virus software) told me he could not refund because his PayPal account was on hold. Gee – I wonder why. So I had to file a dispute. The other one was this week – after detailing all the issues I had had with getting the product to work, I asked him to let me know if he was going to honor his guarantee. I got notice of the refund shortly after.

    I think it is good to have a guarantee, and it is important that if you have one, that you don’t make anyone jump through more hoops than you told them they would need to, to get their money back. This is the problem I had with the latter person.

  • #335

    Suzanne Sukhram
    Participant

    Scott,

    If you are doing live webinars, then try to have someone else working with you as a moderator who is answering questions and keeping track of things so you can concentrate on delivery of the webinar content.

    I do think that many people are able to tell whether a webinar is live or not, because webinars have become very commonplace and many people have attended enough of them to know when it is recorded.

    I hadn’t heard about Russell Brunson’s advice to do a webinar 100 times or more before automating it, but doing it many times does make a lot of sense, particularly for building relationships, as Coach Claire talked about, and also just getting everything the way you want it.

  • #329

    Suzanne Sukhram
    Participant

    Scott,

    You said you do some different things. Would you care to give a few more details – service, your niche – so we might be able to help more? We can all offer our opinion, but they might be worth more if we had some idea about what you’re marketing. πŸ™‚

  • #328

    Suzanne Sukhram
    Participant

    Gregory,

    Great idea on keeping your readers interested! Curious – is your newsletter a paid one?

  • #324

    Suzanne Sukhram
    Participant

    Sue,

    I would think that it would be better to have one website. Under that one website you can cater to your subniches by having different pages and categories. That way you are not fragmenting your time and efforts by trying to build three sites at the same time.

    Hope that helps!

  • #323

    Suzanne Sukhram
    Participant

    One of the few people I trust online apart from Sean talks about trust-based offers. He suggests having short reports 1-3 that are easy to put together (and excellent quality) that someone can download without an opt in. In these reports you would put a link to either a paid offer or a gated lead magnet that they have to give you their email address for.

    The idea is that if they read those and are intrigued enough to subscribe to your list, then the email address they give you will likely be one that they actually check, versus one that is designed for opt-ins to get the free goods and is never checked after those freebies are delivered. I haven’t tested this idea yet, but I plan to.

    Let’s face it – the days of everyone giving an email address that they check frequently are over, and have been over for a while. So the best bet for getting a real email address is likely to be a mini course or challenge or something else that they will have to check email for over the course of days.

    Scott, in terms of your idea, I think that maybe you should offer a smaller item – a cheat sheet like someone else mentioned or some other small thing – that you give away for free. Inside that, you could then offer them the free mini course for signing up, and then of course, you would be able to talk more about the full course after they’ve completed the mini course.

  • #318

    Suzanne Sukhram
    Participant

    I am guessing that a very high percentage of us in here can relate, Willie. I know I can.

    Sean actually talked about this on a call yesterday, and one of the things he said was that when you know what you want to achieve (and have written out your plan), it is easier to evaluate things that cross your path. He suggests that you ask yourself, “Will this get me closer to [whatever the goal or plan is]?” If not, then it is an easy no. If it is not an easy yes or no answer, then you can ask if you will need it in the next 90 days. If not, you may be able to pass on it. (I hope I’m remembering the last part correctly, as I was getting ready to finish my walk when I got to that point.)

    The thing that gets most of us, I suspect, is the countdown timers and the fact that most “marketers” say they are going to keep their particular offer open only for a short while. While scarcity works, I have started to be very intrigued with those who develop one thing as the greatest thing and then two days later they are on the next best greatest thing that is very similar to the first.

    One of the things that I love about Sean is that he walks his talk. He teaches and coaches on doing a weekly call, and he does that. He trains that you should email every day, and he does that. There are very few marketers out there who actually DO what they TELL others to do. For example, the ones pushing the social media latest and greatest software talk about how dead email marketing is, and yet they promote via email marketing, and that is how they make their money – with their email lists.

    I think you are in the right place, as we all are. Sean has been around a long time and has been a prolific product creator simply because he has learned a lot, and been committed to doing what he tells others to do. In a sea of people who put out half-baked products and who are always selling in their emails while offering no value, Sean stands out as one of the good guys.

  • #317

    Suzanne Sukhram
    Participant

    Scott,

    One technique I have seen folks use is posting a relevant post from one blog to another, and highlighting the fact that it has been reposted from the other blog.

  • #215

    Suzanne Sukhram
    Participant

    Did you mean to post two threads on the same topic, Claire?

  • #212

    Suzanne Sukhram
    Participant

    I know one thing that holds many of us ladies back from video is the feeling like we have to look “good enough” before we get on camera. That is one reason that although I love the idea of doing video, I do very little of it.

    On the other hand, audio is great – IF you learn well that way. I am not an auditory learner, so trying to capture and retain what is said in an audio training is very difficult for me. Is it convenient? Absolutely! Do I remember a lot of what I hear? Not really. And my struggle is that I presuppose that many are like me, particularly because we hear everywhere now how important video is.

    I love Zoom, and I think it is great for what it does (allows you to see everyone else, etc.).

  • #1339

    Suzanne Sukhram
    Participant

    I’m puzzled.

    If we can’t reply directly to someone who has made a comment now, and I know that that’s the case, then what’s the purpose of the REPLY link that is to the right of every post that people make now?

    If you look on the top right of a given post, it will say something like REPLY #1111. If you click on REPLY, your comment ends up at the bottom of the page.

    Is it intended just to make it faster to get there?

    I believe you are correct, Bruce. But the “quote” feature works great! πŸ™‚

  • #1225

    Suzanne Sukhram
    Participant

    Remcy,

    I enjoyed reading your tip of the day. There seem to be some formatting issues, though – extra spaces and new paragraphs where they shouldn’t be. You may want to take a look. πŸ™‚

    Also, when someone goes to the secret signup page, their membership level is set to “Admin”. I’m thinking you don’t want your members having admin access. πŸ˜‰

  • #1180

    Suzanne Sukhram
    Participant

    Hi Remcy,

    Just curious: what is the difference between the secret signup page and the one you deactivated? The reason I ask is that you said you are going to do a webinar, and plan to redirect people from PayPal to the secret page. Will you then be giving out another page that would link to PayPal and then once they’ve paid, they will go to the secret page? Just trying to understand. πŸ™‚

  • #207

    Suzanne Sukhram
    Participant

    Robert,

    That is exactly what I am thinking. However the sales pages, etc. would likely be from my homeschooling site, so I am not sure if that would repel the non-homeschooling folks.

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